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Coyote Point Systems provides enterprise-class load-balancing traffic management solutions. Its customers range from small companies to the largest of Fortune 500 firms including USA Today, Motorola, and Comcast.
Dan and his San Francisco-based boutique agency, Sp3d, conducted a brand audit to form the right message and design for a print advertising campaign focused on information technology managers. The campaign increased sales by 5%.
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Dan and his San Francisco-based boutique agency, Sp3d, was commissioned to design an identity and marketing package for a reclaimed-wood company. Most of the wood comes from old barns, or is pulled out from riverbeds that were once used to float logs to wood mills. The resulting product is very refined, old-growth wood that has been preserved by cold river water. Dan was inspired by turn-of-the-century art and craftsmanship for Restoration Timber. The Shaker movement also inspired the art and design of the brand—a metaphor for seasoned, high-quality wood.
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Dan and his San Francisco-based boutique agency, Sp3d, was contracted to help Wells Fargo Bank find ways to tap banking’s hidden audience, though their ATM customers.
The ATM awareness project was commissioned by the Wells Fargo Cross Channel Distribution and Marketing Group. Dan and Sp3d developed engaging hypothetical advertising to get the attention of its ATM customers, who were tuning-out the seven-second “Please Wait” screen—valuable cross-channel messaging real estate.
12 animated ad treatments were created for testing. This work was vastly different from any previous ATM ads at Wells Fargo. From the study, Wells Fargo learned more about what people notice during ATM transactions and provided Wells Fargo with a direction for developing future ATM advertising.
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Dan and his San Francisco-based boutique agency, Sp3d, was commissioned to conceive, design, and produce a 30-second television spot for “Spare the Air” which alerted commuters to days with bad air quality.
The public service announcements were financed and managed by the Bay Area Air Quality Management District. Dab created a series of cartoon characters and hand-drawn scenes for animation, based around storyboarding for the TV spot. The PSA was broadcast throughout the San Francisco Bay Area.
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High Start Group is a consulting company that helps their clients accelerate the success of their innovations by leveraging its unique customer-centric and data-driven approach. HSG works closely with them to rapidly conceive, validate, and launch products that customers will love.
Dan was HSG’s creative director and worked with a wide variety of their clients, including AT&T, Vivox, and Santander. In addition, Dan created HSG’s brand and designed the company website and collateral materials. Bob is HSG’s Senior Web Developer, handling the backend of the consultancy’s many clients.
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Headquartered in Natick, Massachusetts, Vivox, Inc. provides managed communication services in the form of integrated voice chat, Instant Messaging and presence to online games, virtual worlds and other online communities. Vivox created technology and an application called Vivox Vring that allowed for voice chatting directly through Facebook. The technology was later adapted to the T-Mobile cellular network to include inline calling within Facebook, and rebranded T-Mobile Bobsled.
Dan was a consulting UX designer, working with development on the first version of Vivox Vring, as a Facebook app as well as with inline Facebook plugin user controls so you could voice chat with anyone on the Facebook network. The design work included branding as well as interface work. After a partnership agreement was made with T-Mobile, Dan worked directly with T-Mobile’s development team on updating the interface to T-Mobile’s standards.