Branding

Property Hero

September 14, 2013 by

Property Hero is a property management Web application for desktop, mobile and tablets. It allows landlords to organize and manage their buildings efficiently. PropertyHero streamlines customers’ abilities to track tenant leases, rent payments, COI’s and contact information. It also allows them to manage building maintenance, service requests, to-do’s, and keep an active record of key dates. It can be accessed on a computer, tablet or smartphone.

Dan was the consulting Creative Director responsible for designing and building in-house the first product user interface from the ground up for mobile, iPad and web. He also worked with marketing on designing promotions and the new company website.

Bob consulted through Dan to build Property Hero’s mar-com website.

Moms & Jobs

September 14, 2013 by

Moms and Jobs—MoJo—was a Boston-based social venture whose objective was to address the issues facing poverty-stricken mothers. MoJo’s goal was to provide single mothers freedom from the strain of daycare costs and a new career path by enabling then with a new start in the apparel business. All proceeds from product sales were devoted to providing better-than-minimum-wage salaries, new career paths, and freedom from prohibitive daycare costs.

Dan was the Creative Director of Moms & Jobs. During his time there, he created the company brand (in two phases—”Original MoJo” that you see here, and later, “American MoJo), managed a vast array of product photography and model shoots, designed the commerce website, and conceived and designed the many seasonal product promotion campaigns.

The “Original MoJo” brand was the first incarnation of MoJo’s look-and-feel.

American MoJo

September 14, 2013 by

American MoJo was a Boston-based social responsibility venture whose objective was to address the issues facing poverty-stricken mothers. MoJo’s goal was to provide single mothers freedom from the strain of daycare costs and a new career path by enabling then with a new start in the apparel business. All proceeds from product sales were devoted to providing better-than-minimum-wage salaries, new career paths, and freedom from prohibitive daycare costs.

Dan was the Creative Director of American MoJo. During his time there, he created the company brand (in two phases—the original “Moms & Jobs” and later, “American MoJo), managed a vast array of product photography and model shoots, designed the commerce website, and conceived and designed the many seasonal product promotion campaigns.

The American MoJo brand was a reinvention of the “Original MoJo” look-and-feel that centered around keeping jobs in America.

U For Life

September 14, 2013 by

U For Life is a social networking Facebook application that offers schools an innovative, easy-to-implement social media strategy for sustained alumni engagement. The app is a relationship-building platform that enables school development professionals to interact with the community, keep up to date on their alumni, improve participation rates and reduce cost-per-dollar raised. By leveraging the viral, real-time nature of social media, U For Life fosters an interactive community environment in which alumni can network, rediscover lost friends and spark conversations about current or nostalgic content.

Dan is U For Life’s consulting Creative Director. He has created the company’s look-and-feel, and all branding and collateral. Applying his specialized knowledge of social networking environments, Dan has worked closely with development to produce the Facebook application’s GUI and user experience.

Bob consulted through Dan to build U For Life’s website.

Reach Analytics

September 14, 2013 by

Reach Analytics is a big data company that deploys custom statistical analysis to identify the factors, triggers, correlations and dynamics that matter most to business. Reach’s client roster includes many Fortune 500 companies in the insurance, banking, healthcare, retail/e-commerce, and service industries.

Dan is Reach Analytics’ consulting Creative Director. He has created the company’s look-and-feel, all branding, website design and all collateral.

RapidBuyr Brand Development

September 14, 2013 by

RapidBuyr was a daily deal and e-commerce company focused on the B2B market for small to medium-sized businesses.

One of Dan’s early tasks was to refine the existing branding of the company, which needed to look more professional, and less raw. He worked directly with RapidBuyr’s CEO and VP of Marketing to make RapidBuyr look its best.

The new branding resulted in a style guide, and was applied to all of RapidBuyr’s collateral and materials.

RapidBuyr was acquired by nCrowd in 2013 and rebranded as CrowdSavings.

Property Hero

Moms & Jobs

American MoJo

U For Life

Reach Analytics

RapidBuyr Brand Development

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Branding

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Stay in the loop: Newsletter coming soon.

Contact RPS