Project Description

Kid Scoop enables children to express their basic desire to know about, and become active participants in their local community. Kid Scoop enlists the active use of the community newspaper in the classroom to accomplish its mission. The program features an in-paper section for and by children, as well as a unique team approach that involves newspapers, schools, and community supporters.

Dan and his San Francisco-based boutique agency, Sp3d, redesigned KidScoop’s website so that it more seamlessly dovetailed with the brand’s newspaper-based publications.